In our new "always-on" world, employee training videos have taken a new role in modern companies - with always-on training videos and microlearning videos your employees can access at any time with tools like Vouch.
Employee training videos have become the go-to resource for teaching everything from soft skills to complex technical concepts.
And whether you’re onboarding new hires or upskilling your current workforce, training videos offer a highly effective, flexible, and engaging way to educate (and cross-training) your employees.
Note: Does your company rely on attracting (and retaining) top talent? Vouch is a game-changer for brands like Amazon, Nike, Cisco, Culture Amp, HubSpot, Safety Culture, Stryker, Canva and more. Just click here to get your personal demo and grow your talent pipeline.
Let's dive in.
Why Are Employee Training Videos So Effective?
Employee training videos are highly effective tools for learning because they cater to a wide range of learning styles—whether you're dealing with visual learners, auditory learners, or those who benefit from experiential learning.
Not only are videos more engaging than traditional text-based materials, but they also boost knowledge retention by providing information in digestible chunks.
According to one 2024 Kaltura report, video-based training has a 75% higher completion rate compared to text-based training programs, and companies that utilize video training see an average of 30% better employee satisfaction.
These numbers highlight the growing importance of videos in modern Learning and Development (L&D) strategies.
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What Are The 7 Different Types of Employee Training Videos?
Depending on the content and the training goal, different types of training videos can be used with great effect:
1. Onboarding Videos
These are essential for introducing new employees to company culture, policies, and their specific roles. By using preboarding & onboarding videos, your business can streamline the onboarding process and reduce the reliance on repetitive in-person training sessions that cost time and money.
2. Instructor-Led Videos
When it comes to employee training materials, instructor-led videos are often the most effective because people are involved (it's authentic Video). This is where an expert explains the topic and can help when the training involves advanced knowledge or skills that need a more detailed, personal touch.
3. Animated Videos
Animated explainer employee training videos are perfect for teaching complex concepts in a simple, engaging way. They’re especially effective for visual learners who benefit from visual representations of information.
4. Interactive Videos
Interactive Videos require a lot more upfront time and capital, but they do allow employees to make decisions throughout the Video, creating a personalized learning experience. This is ideal for training that requires real-life scenarios, such as handling an angry customer.
5. Live-Action Videos
These types of instructional videos use real people to demonstrate tasks, making them more relatable and authentic for employees. Live-action videos can be used in industries where hands-on tasks are taught, like retail or food service training. For example, Burger King uses live-action videos to train their staff on customer interaction and kitchen safety.
6. Tutorial Videos
For how-to video guides or step-by-step instructions, tutorial videos provide clear, concise directions that employees can easily follow at their own pace. Think of an unboxing video; this format is also the perfect example of training videos.
7. Explainer Videos
These videos break down broader concepts, training content or corporate policies in a clear, easy-to-understand way. Explainers are a popular format for communicating corporate strategies or compliance training.
What Are The Deeper Benefits of Employee Training Videos in 2025?
Employee training videos with modern tools like Vouch have grown in demand due to several distinct advantages over traditional learning methods - here’s why they’re so effective:
- Engaging for All Types of Learners: Whether your employees prefer to learn by seeing, hearing, or doing, Video caters to multiple learning styles. This means that visual learners, auditory learners, and others all benefit from the video format.
- Convenient & Flexible: Employees can watch demand training videos at their own pace, anytime, anywhere. This is particularly useful in hybrid work models, where employees may not always be in the office.
- Higher Knowledge Retention: Studies show that video content boosts knowledge retention by 60%, particularly when the information is presented in interactive training videos that engage the viewer actively.
- Cost-Effective: While the production of high-quality training videos may seem costly at first, in the long run, they are more cost-effective than repeatedly holding in-person training sessions. Also, the availability of free or affordable video maker tools and app video editing software means companies no longer need fancy equipment to create professional-looking videos.
- Scalability: Once a video is created with a video tool like Vouch, it can be used repeatedly without any extra cost. This makes training videos highly scalable and perfect for corporate training videos across global teams.
How Do You Create Effective Employee Training Videos?
If you want your videos to be successful, you’ll need to follow a few best practices, such as:
1. Understand Your Audience
Know who your employees are - and exactly what they need to learn without any fluff. For example, are you training customer-facing employees on handling difficult conversations, or are you teaching technical skills to your development teams? This might sound obvious, but you need to understand "how" your different employees engage and learn.
2. Choose the Right Format
Different topics require different video types. Use instructor-led videos for detailed instructions and animated videos for explaining complex concepts. To boost engagement, you can also use interactive video paths, where viewers choose their next step in the learning journey.
One thing to keep in mind with employee training videos is that keeping them simple, short and direct is often best, which leads to our next point :)
3. Keep It Short and Focused
Employee attention on videos tends to wane after the 10-minute mark, according to Google Sheets data from 2024. So, aim to keep your videos under 10 minutes and cover one topic per Video. Employee engagement is key, and if you are looking for a guide on increasing engagement, we think you'll love this guide.
4. Write a Clear Script
Before hitting record, write a video script that outlines exactly what needs to be said - or even use the AI features within Vouch to help you out! But no matter what tool you use, the script should always be concise, easy to follow, and structured logically for clarity.
5. Ensure Accessibility
Use captions and ensure video accessibility for those with hearing impairments. This not only meets ADA compliance but also ensures all employees can engage with the content.
6. Test & Gather Feedback
Once your videos are live, monitor how employees interact with them. Are they completing the videos? Do they seem engaged? You can use Async video messaging platforms like Vouch to gather feedback in real time.
Case Study: Burger King’s Onboarding Videos
One of the best examples of effective training videos comes from Burger King's TikTok.
With a global workforce, a scalable solution to train new employees on everything from customer service to food safety is a must.
Instead of relying on personal training sessions in every location, they've developed a series of employee live-action videos that walked new hires through their daily tasks - while creating a unique community amongst employees.
These videos featured real employees, not actors, giving them a more relatable, authentic feel.
The result? According to some studies, employee satisfaction improved by 20%, and completion rates for their onboarding process jumped to 90%.
There are mixed reports around, of course, so if you would like to learn more about Burger King, this article is amazing.
Employee Training Video Trends to Watch for in 2025
The world of video training programs is constantly evolving. As we head into 2025, here are a few trends to keep an eye on:
AI-Generated Training Videos: Companies are increasingly using AI to auto-generate process documentation and turn it into training videos, reducing the time it takes to produce video content.
AI is now in Vouch, too, and is helping companies like Canva, Nike, Cisco, Stryker, HubSpot, Amazon, and more edit and optimise their video production process.
- Interactive Video Tools: More companies are investing in interactive video tools that allow employees to make choices, answer questions, and explore different paths within a single video.
- Async Video Learning: With hybrid and remote work models becoming more common, demand video learning courses are on the rise, where employees can take training at their own convenience. If you are looking into async video learning or micro-learning, be sure to see Vouch here.
FAQs
What are employee training videos?
Employee training videos are used to onboard, teach or upskill employees on various tasks, roles, or company policies.
What are the best types of employee training videos?
In our experience, the most effective types of employee training videos are tutorial videos and explainer videos that have a real person as the educator.
How do interactive videos work?
They allow viewers to make decisions or answer questions throughout the Video, creating a personalized learning experience.
What are the benefits of using training videos?
Videos improve engagement, knowledge retention, and scalability and are cost-effective.
How long should an employee training video be?
Ideally, it should be under 10 minutes to keep the viewer’s attention.
What tools do I need to create a training video?
You can use video maker tools like Vouch, Simply book a demo here to see it in action.
What industries benefit from employee training videos?
Virtually all industries benefit, especially retail, tech, and customer service industries.
Summary: The Power of Employee Training Videos in 2025
Employee training videos have become vital for modern companies, improving knowledge retention, engagement, and scalability.
In 2025, you can now easily leverage various types of videos like onboarding videos, interactive videos, explainer videos, and tutorials to train your employees more efficiently and more effectively.
These videos can also cater to different learning styles, such as visual and auditory learners, making them more accessible and engaging compared to traditional methods.
To create impactful videos, however, you need to understand your audience, keep content short and interactive, and use clear scripts.
And with these strategies, you can enhance employee training and development across your entire company in very little time!
Create Better Employee Training Videos with Vouch!
Loved by companies like Canva, Nike, Cisco, Stryker, HubSpot, Amazon, and more, tools like Vouch make leveraging Video in your business training remarkably easy.
Be sure to book a Vouch demo today and chat with an expert on employee training videos.
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