Talent Acquisition Process
Talent Acquisition

Build Your Talent Acquisition Process With These 5 Simple Steps

Ian Cook

November 21, 2024

In today's hyper-competitive job market, having a magnetic employer brand and a world-class talent acquisition process is more important than ever.

Hiring managers in larger companies and small businesses alike are vying for the same attention of high-quality candidates.

A well-structured talent acquisition strategy not only attracts skilled workers - but also ensures that the entire hiring process runs smoothly, from initial screenings to pre-boarding and onboarding.

So, how can you elevate your talent acquisition efforts in 2025?

Let's break down five steps to a better TA process:

1. Ensure Your Talent Acquisition Strategy is Aligned With Business Goals

One of the most critical steps in talent acquisition is aligning your strategy with your broader business objectives.

If your talent acquisition teams don't have a clear understanding of where your company is headed, you'll likely miss out on top-tier talent that aligns with your future hiring needs.

Step1 Key Actions:

  • Collaborate with department heads: Engage with business leaders to identify key roles and the specific skill sets needed for long-term success.
  • Understand your company culture: Your strategy should attract potential employees who align with your organization's values and mission.
  • Set clear goals: Define metrics for success, such as cost per hire, time-to-fill, and retention rates, to ensure you're meeting business objectives.

Data Snapshot:

According to a 2024 survey by SHRM, 72% of talent acquisition managers reported that aligning their recruitment strategies with business goals improved overall hiring quality by 45%. Source: SHRM.org

Better experiences for better candidates

  • Elevate candidate experience with videos
  • Boost application rates
  • Empower recruiters with impactful videos
  • Screen candidates through video responses

2. Leverage Technology and Talent Acquisition Process Software

Talent acquisition software solutions have transformed the hiring journey, making it easier for companies to source, track, and engage with candidates.

Using artificial intelligence (AI) and other modern video tools like Vouch can help streamline the recruitment process, giving your talent acquisition teams more time to focus on high-value activities like interview scheduling and nurturing relationships with candidates.

Step 2 Key Tools:

  • Applicant Tracking Systems (ATS): An ATS helps talent acquisition specialists manage large candidate pools, track application status, and automate tasks like interview scheduling.
  • AI-Driven Talent Assessment Tools: These tools can analyze candidate assessments to predict which individuals have the right technical skills and soft skills for specialized roles.
  • Talent Analytics: Using analytics can offer insights into where you are losing potential hires in the recruitment process, improving candidate engagement and reducing recruitment costs.

Data Snapshot:

A recent report from Deloitte found that companies using AI in their talent acquisition process reduced time-to-hire by 50% and improved candidate satisfaction by 30%. Source: Deloitte.com

3. Optimize Your Candidate Experience

When it comes to talent acquisition, creating a memorable, positive candidate experience has become a key component of a successful strategy. Job seekers in 2025 expect a seamless, transparent, and efficient hiring process.

A poor candidate experience will absolutely lead to higher dropout rates, a damaged employer brand, and fewer referrals - all things you want to avoid at all costs.

Step 3 Best Practices:

  • Clear Communication: Keep candidates informed about their application status at every stage of the recruitment process.
  • Streamlined Application Process: Ensure that your job openings have compelling job descriptions and a straightforward, mobile-friendly application process.
  • Feedback From Candidates: Collect feedback from candidates after the interview process to identify areas for improvement.

Example:

A mid-sized tech company revamped their candidate experience in 2023 by introducing a new ATS that provided automatic updates to candidates about their application status. They also began conducting structured interviews that included behavioural questions tailored to assess both technical and soft skills. As a result, their acceptance rate jumped from 65% to 85%, and their employee retention rates increased by 20% over six months. These results are very typical of what you can expect with the right talent acquisition process.

4. Build and Nurture Your Talent Pipelines

Creating a talent pool of both active and passive candidates is essential for future hiring. A talent pipeline enables you to build relationships with promising candidates, even if they aren't a perfect fit for current job openings.

Step 4 Strategies:

  • Employee Referral Programs: Encourage current employees to refer potential candidates, as these are often high-quality hires who align with company culture.
  • Engage Passive Candidates: Maintain contact with passive candidates via professional networks and industry events so they're primed when roles that match their skills open up.
  • Use Social Networks: LinkedIn and other social media platforms are excellent tools for building long-term relationships with potential candidates.

Data Snapshot:

LinkedIn reported that 70% of the global workforce is made up of passive candidates, making a strong talent pipeline a critical component of future recruitment success. Source: LinkedIn.com

5. Focus on Diversity and Inclusion

A commitment to diversity in hiring is good for team morale and is linked to better business success. Inclusive job descriptions and hiring practices are essential to widening your talent pool and attracting a more diverse range of potential candidates.

Step 5 Steps:

  • Diverse Talent Acquisition Strategies: Actively source candidates from underrepresented groups by attending job fairs, working with educational institutions, and partnering with specialized job boards.
  • Inclusive Job Descriptions: Avoid biased language in job descriptions and interview questions that might deter qualified candidates from applying.
  • Diverse Interview Panels: Including a variety of perspectives during the interview stage will help ensure that the selection process is more balanced and inclusive.

Data Snapshot:

McKinsey's 2025 report shows that companies with above-average diversity in their workforce outperformed their peers by 36% in profitability. Source: McKinsey.com

FAQs

What's the difference between talent acquisition and recruitment?

Talent acquisition focuses on long-term strategy and building talent pipelines, while recruitment is typically more short-term and job-specific.

How can I improve my company's candidate experience?

Communicate clearly, simplify your application process, and provide timely feedback throughout the interview process.

What is the role of AI in talent acquisition?

AI can help streamline the hiring process, from sourcing candidates to conducting talent assessments and analyzing candidate data.

How important is employer branding in talent acquisition?

Very! A strong employer brand can attract high-quality candidates and improve employee retention.

What's the best way to source passive candidates?

Engage with them on professional networks, maintain long-term relationships, and showcase your company's culture and values.

How do employee referral programs impact hiring?

Referral programs can lead to high-quality hires who are already aligned with your company culture, often at a lower cost per hire.

Why is diversity important in talent acquisition?

Diverse teams are more innovative, have better problem-solving abilities, and tend to outperform less diverse teams in terms of profitability.

Conclusion

Focusing on these five steps - aligning your strategy with business goals, leveraging technology, optimizing candidate experience, building talent pipelines, and prioritizing diversity - can help you develop a robust and effective talent acquisition process.

This approach will not only help you attract and retain top talent but also align your hiring efforts with long-term business success.

See why Talent Acquisition Experts Love Vouch!

Loved by companies like Canva, Nike, Cisco, Stryker, HubSpot, Amazon, and more, tools like Vouch make leveraging video in your business communication and recruitment remarkably easy.

Be sure to book a Vouch demo today and chat with a video content expert.

Lights. Camera. Traction

Cut through the noise with video.